OMG! I Need Another Plan - Innovative Marketing Strategies for the New Decade on 26-Feb-10 11:30 AM

Fri, 26 Feb 2010 18:30:00 GMT

OMG! I Need Another Plan - Innovative Marketing Strategies for the New Decade
Start Date: 26-Feb-10 11:30 AM
End Time: 26-Feb-10 1:30 PM
Location: Scripps Memorial Hospital, Schaetzel Center, La Jolla, CA 92037
Speaker: Jean Hitchcock, APR

Event Details:

Over the past few years, the economy has tanked. Layoffs are happening everywhere. Census is down. How does your hospital/health system react? Many providers have had to quickly develop “plan Bs” to weather the current crisis, but what's the best approach?

Join HCC and Jean Hitchcock, APR, vice president of marketing and communications for Scripps Health, as she discusses the many effects an economic downturn has on health care organizations. Learn how some institutions are thriving, and how they’ve leveraged the implementation of innovative marketing strategies for success. Find out how your organization can clearly communicate your message and the internal measurements of the success of that message.

Scripps Memorial Hospital, Schaetzel Center

9888 Genessee Avenue

La Jolla, CA USA 92037

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OMG! I Need Another Plan - Innovative Marketing Strategies for the New Decade on 26-Feb-10 11:30 AM