Board of Directors

Each year, the Health Care Communicators of San Diego requests nominations and holds an election for President, Vice President, Secretary and Treasurer positions, and appoints other members to board positions representing key roles within the organization. This process takes place each year in December and the new board assumes their role immediately following the annual Finest Awards Dinner and Presentation.

2011/2012 HCC Board of Directors

Olga Hays

Co-President

Olga joined Scripps in March 2008 and currently serves as a special events coordinator at Scripps Health Foundation. In her current position, Olga works directly with the special events team planning, coordinating and executing various fundraising and cultivation events that Scripps Health Foundation holds throughout the year. Olga has been on the HCC Board since 2006 assisting with numerous HCC-related activities, and serving as a scholarship chair, sponsorship chair and organizing the Finest Awards in 2007, 2008 and 2009. Originally from Russia, Olga spent five years in Hamburg, Germany, before she came to the United States in April 2006. She holds a BA degree in Journalism and Public Relations from Hamburg University, and an English-teaching degree from Irkutsk Linguistic University in Russia.

Megan Richards

Co-President

Megan is the director of marketing at LJR Medical Group where she is responsible for all marketing communications functions, community/patient relations efforts, and management of strategic relationships with referring physicians. Prior to joining LJR, she served in a variety of marketing, media relations and public affairs roles for area healthcare organizations including Scripps Health, Sharp Healthcare and the American Red Cross. Megan holds an undergraduate degree in journalism and a graduate degree in health communications.

Stacy Kadrich

President Elect

Stacy Kadrich joined Sharp Healthcare in October 2006 and currently serves as the marketing and communications senior specialist for Sharp Grossmont Hospital. In this position, Stacy helps manage marketing, public relations, community events and internal communications for the entity. Prior to her position with Sharp, Stacy was the marketing manager for the San Diego North Convention and Visitors Bureau, where she promoted tourism to North County and launched the organization’s first opt-in e-mail marketing program. As account executive for a local advertising agency, Stacy managed advertising and marketing campaigns for several local, national and international clients. Stacy is a graduate of San Diego State University and holds a degree in Journalism.

Jennifer Decker Arevalo

Treasurer

Jennifer is manager of content strategy for the Health Sciences Marketing and Communications department at UC San Diego Health System. She has been in health care communications for over 20 years, working with health care professionals and companies to develop patient and professional educational multimedia. She earned her bachelor’s degree at the University of Richmond in Virginia and her master’s degree at the University of Nebraska.

Bobette Brown

Finest Chair

Bobette joined Palomar Pomerado Health in 2010 where she currently works as a Marketing/PR Specialist. In her position, she supports all system-wide marketing and public relations activities through internal and external communication strategies. Since joining the marketing team she has launched the new electronic employee newsletter and serves as a content editor for The HealthSource/BabySource community magazine. Bobette has also been instrumental in leading the communication surrounding the construction of PPH’s “hospital of the future” being built in Escondido. After receiving her degree in communications, she has held a variety of marketing and public relations roles including tribal government, PR agency and city government event planning and promotion.

Jana Turley

Newsletter Chair

Jana joined AMN Healthcare in 2007 as Senior Administrative Assistant. In 2009, she transitioned into the role of Online Marketing Specialist where she is responsible for external marketing campaigns, social media communications, PPC ads and job postings. Jana has eight years prior experience working with company executives as an Executive Assistant in fields including financial services, horticulture and health care. She received her degree in Business Marketing from Cal State Long Beach and is currently working on a Certificate in Marketing from San Diego State University.

Susan Griswold

Membership Chair

Susan is the Marketing Specialist at San Diego Hospice and The Institute for Palliative Medicine (SDHIPM) where she helps manage internal and external communications, social media, advertising and public relations. Prior to joining SDHIPM, she worked at an international media planning agency in Los Angeles and a boutique full-service agency here in San Diego. Susan graduated from Indiana University with a degree in Journalism and a minor in Business Marketing.

Lynne Fruehling

Programming Chair

Lynne is currently working as a healthcare marketing consultant, where she develops strategic marketing plans for healthcare clients. Prior to starting her consulting practice, she served in a variety of marketing communications roles for healthcare organizations including Southeast Georgia Health System and Scripps Health. She was also president of Red Lizard Creative, a leading healthcare marketing agency in San Diego. Lynne has an undergraduate degree in English and a graduate degree in marketing and media relations.

Rodger B. Price

Sponsorship Chair

Rodger is the business development manager at Eagle Graphics,

a print, promotional product and apparel company. He is a past president

of the National Speakers Association San Diego, a graduate of LEAD San Diego, and has served on several boards and committees including the National Cancer Society, Better Business Bureau and Hospitality Sales and Marketing Association. He has hosted two radio shows and was the winner of the WS Radio and Sign-On San Diego Next Internet Radio Star. His show was selected as one of the Frontier Fifty by Talkers Magazine. He is also a professional speaker and marketing consultant with his company, Primal Marketing.

Nicole Quiroz

Social Media Chair

Nicole Quiroz joined Sharp HealthCare in 2007 and is the marketing specialist at Sharp Grossmont Hospital. In her role she manages special events, collateral design, public relations, social media, internal communications, writing projects and a variety of service line marketing initiatives. Nicole is also heavily involved in the media industry. She was a writer at 944 Magazine for six years and is the current editor-in-chief at Mahal Style, an online fashion community. Before working at Sharp, she was a production assistant at KPBS Radio News. Nicole holds a degree in Journalism and a minor in Television, Film and New Media from San Diego State University.

Hillary Schuler-Jones, MBA
Scholarship Chair

As an Advertising Specialist at Sharp HealthCare, Hillary is responsible for writing and editing corporate collateral, producing marketing materials and managing advertising projects at three regional hospitals, including Sharp Coronado. She also volunteers as a Public Information Officer for San Diego Red Cross. Prior to joining Sharp, Hillary worked as a marketing manager for a technology company in Silicon Valley and covered the wine, food and business beats for a community newspaper group. She double-majored in Journalism and Political Science at Cal Poly State University in San Luis Obispo and completed her MBA there in 2007.