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Welcome to Health Care Communicators (HCC) of San Diego and Imperial Counties. Since 1977, HCC has served as a valuable networking resource for the region's health care marketing and communications professionals. Dedicated to increasing awareness about the important issues in health care today, HCC is the only local organization of its kind representing the health care, biotech and medical device industries through communications, advertising, marketing, graphic design and public relations.
Whether you are interested in becoming a member, attending one of our informative luncheons, submitting an entry into our annual Finest Awards or simply perusing our site to learn more about who we are and what we do, we welcome you to HCC.
Upcoming Event
"OMG! I Need Another Plan!"
Innovative Marketing Strategies for the New Decade
Over the past few years, the economy has tanked. Layoffs are happening everywhere. Census is down. How does your hospital/health system react? Many providers have had to quickly develop “plan Bs” to weather the current crisis, but what's the best approach?
Join HCC and Jean Hitchcock, APR, vice president of marketing and communications for Scripps Health, as she discusses the many effects an economic downturn has on health care organizations. Learn how some institutions are thriving, and how they’ve leveraged the implementation of innovative marketing strategies for success. Find out how your organization can clearly communicate your message and the internal measurements of the success of that message.
Friday, Feb. 26, 2010
11:30 a.m. check-in and networking
12-1 p.m. presentation
Schaetzel Center, Founder’s Room
Scripps Memorial Hospital La Jolla
9888 Genesee Ave.
La Jolla, CA 92037
$20 HCC members, $25 non-members
Lunch provided
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